NEW YORK CITY, NY. – SEPTEMBER 10, 2024 – DanAds│Summit 24, taking place in the heart of New York City on October 22nd, will focus on the theme of “Accelerating Advertising”. This one-day event will gather over 150 leading experts in adtech to connect, share their experiences on self-serve advertising, and will conclude with an awards ceremony, celebrating the top contributors to innovation, user-friendliness and growth. The keynotes and panel discussions will explore strategies for optimizing self-serve, enhancing the supply path, data-driven advertising in CTV and OTT, and unconventional growth opportunities.
We are excited to announce that Ari Paparo will be delivering the opening keynote, setting the tone for an inspiring day of discussions. Additionally, Rob Beeler will moderate the summit, facilitating dynamic conversations and driving insightful engagement across panels.
DanAds believes “Accelerating Advertising” will guide business actions in the coming years. The key for companies is to identify the possibilities of disruptive technologies, test them, and implement those that can shape their advertising future. By choosing this theme, DanAds’ Summit aims to catalyze innovation and encourage companies to embrace self-serve and advertising automation.
Istvan Beres, CEO and Co-founders of DanAds: “As we shape the future of advertising, our focus must go beyond just growth – it’s about fostering transparency, trust, and sustainability. At DanAds, we believe that accelerating advertising means driving innovation responsibly, with technology that empowers all publishers. Our goal is to democratize advertising, ensuring that progress benefits everyone, from publishers to advertisers, in an ethical and transparent way. “Accelerating Advertising” is not a theme for this year’s Summit; it’s a commitment to lead the industry with integrity and responsibility.”
“DanAds has been at the forefront of building self-serve and automation solutions for the past decade. This marks our third Summit, uniting leaders in the AdTech space. While a change in this industry has been gradual, we’re now at a pivotal moment where publishers are truly embracing the power of automation and leveraging first-party data. Looking ahead, we foresee a landscape where self-serve advertising becomes the standard, rather than the exception,” says Peo Persson, CCO and Co-founder of DanAds.
Marie-Lou Penin, Head of Marketing at DanAds, shares more thoughts: “Digital technologies are transforming marketing and communication. “Accelerating Advertising” is a call to action to leverage AI and self-serve for a competitive advantage. The cards are being reshuffled, and we have a unique chance to shape the future of advertising. We want to contribute to a forward-thinking, opportunity-focused discussion.”
Numerous prominent brands have already registered, including Paramount, Adform, Amazon, BrandMetrics, Roku, Beeswax, and Warner Bros.
Registration for the DanAds│Summit 24 is now open – Join our community: https://danads.com/event/danads-summit-2024/
For media inquiries, please contact: Marie-Lou Penin, Head of Marketing, marie-lou.penin@danads.com
About DanAds
DanAds is a leading global provider of self-serve and automation advertising technology. The innovative platform empowers publishers and advertisers to efficiently manage, optimize, and scale their advertising campaigns. DanAds is committed to democratizing advertising by providing user-friendly, AI-driven solutions that enhance campaign performance and accessibility. With DanAds, businesses of all sizes can harness the power of data-driven advertising to reach their target audiences effectively.
DanAds was founded in 2013 by CEO, Istvan Beres, and CCO, Peo Persson. Headquartered in Stockholm, with offices in New York and London, DanAds serves clients of all sizes on a global scale, including some of the world’s leading traditional publishers such as Paramount, Roku and TripAdvisor as well as some of the largest UGC (user-generated content) platforms and globally known brands such as Philips and SoundCloud.
Learn more on www.danads.com